Trade Mark

Secure your brand's future with GWW's trade mark protection. Expertly guided, we ensure that your brand is safe and protected.

What is a Trade Mark

Put simply, a trade mark is the sign used to distinguish goods and services from one enterprise to another.

The most obvious types of trade marks include business names, product names, brand names and graphic logos. However, trade marks can take many different forms and include words, slogans, designs, letters, numerals, the shape of goods, packaging, 3D images, moving images and even smells and sounds.

All companies have at least one trade mark by which your customers identify you and your products or services.

​GWW Experts in Trademark Protection

GWW provides a full range of services for the protection of your trade marks, including the following:

  • Checking availability of marks for use and registration
  • Conducting in use investigations
  • Filing applications for registration in UK, Europe and worldwide
  • Advising on enforcement and disputes
  • Negotiating settlements with third parties and drafting relevant agreements
  • Challenging the rights of others and defending your trade mark rights
  • Combating counterfeiting
  • Monitoring and watching any new trade mark applications that conflicts with your brand.

GWW will manage your trade mark portfolio offering strategic advice, and tailoring our solutions to meet your specific requirements and budgets. This means that you can trade in confidence knowing that your most valuable asset is in safe hands.

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Personalised service with specialist trade mark experience.