GWW TRADE MARKS
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Trade Marks

Put simply, a trade mark is the sign used to distinguish goods and services from one enterprise to another.

The most obvious types of trade marks include business names, product names, brand names and graphic logos. However, trade marks can also include words, designs, letters, numerals, the shape of goods, packaging, 3D images, moving images and even sounds.

A trade mark is the means by which your customers find you and your products. All companies have at least one trade mark - in fact, you can't trade without a trade mark. 
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Your Trade Mark, your Biggest Asset

Your trade mark has a value on your company's balance sheet and should be considered the most commercially significant asset of your business.  It is therefore vital that your trade marks are protected; protected against the misuse by others, protected against unauthorised use of your mark and protected against others using a similar mark, which could dilute the distinctiveness and effectiveness of your brand. 

​GWW Experts in Trade Mark Protection

GWW provides a full range of services for the protection of your trade marks, including checking availability of marks for use and registration, UK, EU and International Registration of your trade marks, dealing with official or third party objections, investigating conflicting third party rights and challenging the rights of others.

GWW will manage your trade mark and design portfolio offering strategic advice, and tailoring our solutions to meet your specific requirements and budgets. This means that you can trade in confidence knowing that your most valuable asset is in safe hands.
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  • Our People
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  • Trade Marks
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  • Contact Us